Signal
Social
Cross-channel competitor intelligence. The point is not the metrics — it is the content decision they imply.
Posting frequency
2.1 posts / week
Competitor pace
5.4 posts / week
Recent engagement
1.4% avg
Best-performing format
Deal closing recap
Best-performing topic
Fix & flip case studies
SOCIAL OPPORTUNITY
Competitor educational videos about DSCR qualification outperform their normal content by 3.4x.
Recommendation
Create a 10-part DSCR qualification short-form series.
Competitor publishing pace
All channels, posts per week
- InstagramYou 2.1 posts / week · Competitors 5.4 posts / week
- TikTokYou 0.4 posts / week · Competitors 4.8 posts / week
- LinkedInYou 1.8 posts / week · Competitors 3.2 posts / week
- YouTubeYou 0.2 videos / week · Competitors 1.1 videos / week
- XYou 0.9 posts / week · Competitors 2.6 posts / week